It is often described by its users as being their “external brain,” whereby the user can add text, images, audio, scanned documents and files all the while automatically synchronizing the databank across all registered devices. Evernote does not allow the display of advertisements, nor does it enable the sales of data to other companies.Įvernote is a cloud-based note-taking system that is designed to keep the user organized and save time. All consumers use the software to organize all kinds of data (notes, pictures, videos) across multiple platforms like mobile phones, tablets and PCs. The typical customers of Evernote range from the average consumer who owns a few devices such as a phone, desktop and laptop, to businesses with hundreds of computers.
Evernote is currently headed by CEO Chris O’Neill with more than 200 million users worldwide and nearly 400 employees. The company was founded in 2007 by Stepan Pachikov and has collected $205M in 10 funding rounds from 14 investors. The customer can use a basic version of the software product for free, but has to pay for additional premium features.Įvernote is an independent, privately held company headquartered in Redwood City, California. Evernote embodies an “exemplar” product business model: its core offering is a suite of software and services that enable users to find, capture, store, organize, and access information across multiple platforms and devices.
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